Course Outline: Digital Media Marketing
Duration: 2 Months
Mode: Physical
Software & Tools Covered: Canva, Meta Business Suite, AI Tools, Daraz Seller Centre
Course Overview
A new digital world is rising—let’s discover it together.
This training provides hands-on learning in digital marketing, from brand design to social media advertising and e-commerce management. Students will learn how to create, promote, and grow online businesses using AI-driven marketing tools.
Module 1: Concept of Digital Media Marketing
- What is Digital Marketing?
- Why are people going online?
- Benefits of Digital Marketing.
- Digital Marketing Goals and Objective.
- How AI helps in Digital Marketing?
Module 2: Keyword Research (Daraz)
- Keyword Research & Analysis.
- Types of Keywords.
- Methods to find Keywords.
- Choose the Best Keywords for Product Visibility.
- Use AI tools to generate keyword ideas and competitor insights instantly.
Module 3: CANVA (Digital Marketing Tool)
- What is Canva?
- Advantages of Using Canva.
- Image Editing Techniques.
- Designing Brand Logos
- Product Image Design
- Social Media Post & Content Design
- Adding Animation in Designs
- Image Compression Techniques
- Explore AI tools for text-to-image design and automated layouts.
Module 4: Daraz Marketplace Management
- How to Create a Daraz Seller Center Account?
- Product Hunting Strategies.
- Product Listing & Optimization.
- Order Management
- Gaining Organic Reviews
- Understanding Daraz Campaigns & Promotions
- Store Decoration & Branding
- Learn to use AI-driven data for better product ranking and campaign planning.
Module 5: Social Media Marketing
- What are the Best Social Media Platforms?
- Facebook and Instagram Management.
- Difference between Profile, Page and Group.
- Setup a Facebook Page or Instagram Handle for Your Business.
- How to Create Posts with Keywords Rich Captions?
- What is Monthly Schedule?
- Understanding Target Audience.
- Audience Engagement Strategies.
- Increasing Reach & Impressions
- Managing Accounts with Meta Business Suite
Module 6: Facebook Ads
- Introduction to Facebook Ads
- Ad Campaign Setup
- Researching for Effective Campaigns
- Ad Restrictions to Avoid
- Selecting the Right Ad Objective
- Setting Target Audience
- Budget Estimation & Optimization
- Managing Campaigns via Meta Business Suite
- Learn to optimize ad performance with AI-based targeting and budget analysis.
OR
Course Outline: Video Editing & 3D Animation
Duration: 2 Months
Mode: Physical
Software Covered: Adobe Premiere Pro, After Effects, Blender
Course Overview
This training provides practical skills in video editing, motion graphics, and 3D animation using industry-standard tools. Students will learn to create professional videos, promotional content, and realistic 3D scenes. By the end of this course, participants will have a complete portfolio of creative projects ready for freelancing or professional opportunities.
Video Editing & Motion Graphics:
Project # 1 – Continuity Edit
Project # 2 – Animated Logo
Project # 3 – Final Project
Project # 4 – Motion Graphics
Project # 5 – Text Animation
Project # 6 – Ads Promotion Videos
Project # 7 – Website Presentation
Project # 8 – Editing with Special Effects
Project # 9 – Objects Animation
Project # 10 – Rendering Process
Part 2: 3D Animation (Blender)
Sessions Overview
Session 1: Introduction to 3D and Blender Interface
- Navigating Blender, understanding 3D workspace
Session 2: Modeling Basics
- Creating and modifying 3D objects
Session 3: Cameras and Lighting
- Setting up camera angles and realistic lighting
Session 4: Materials and Texturing
- Applying shaders, textures, and image maps
Session 5: Rigging and Parenting
- Building bone structures and creating movements
Session 6: Animation Fundamentals
- Working with keyframes, timeline, and curves
Session 7: Object and Character Animation
- Realistic movement and facial animation basics
Session 8: Physics & Effects
- Adding particles, smoke, and motion effects
Session 9: Rendering
- Optimizing scenes and exporting animation sequences
Session 10: Final Project
- Complete 3D Animated Scene
Want to join us? Click below to register now!